ConsenSys Partners with Halo Holdings and AMD to Create a Blockchain-Powered Cloud Computing Infrastructure

ConsensSys announced through a press release on Jan. 4 2019 that the company has entered a partnership with two giant industry players – Halo Holdings and AMD – to create a blockchain-based cloud computing software called W3BCLOUD, which is targeted at the emerging blockchain ecosystem.

The partnership is such a great ‘hit’ as it involves three major industry players. ConsenSys is one of the leading blockchain software developing company across the globe. Halo Holdings is a giant Abu Dhabi-based investment management firm with large-scale technology and private equity investments across Europe, North America, Asia, and the Middle East. While AMD (Advanced Micro Device) is an America-based company known for its extensive role in graphics, high-performance computing, and visualization technologies. The three companies have embarked on a project where they will leverage their various expertise to develop optimized data center solutions for the emerging blockchain ecosystem.

In the course of the partnership, ConsenSys would provide insight into efficient computing usage and other emerging use cases for the technology. While AMD, the second part of the trio, would provide the hardware (data centers) to power the technology.

The project dubbed W3BCLOUD would be the first independent cloud computing blockchain infrastructure. It is proposed to develop optimized solutions that are capable of supporting a range of applications for both commercial and government enterprises. W3BCLOUD is also focused on promoting the adoption of decentralized applications (dApps).

According to the director of product management at AMD, Joerg Roskowetz, the company would provide high-performance hardware technologies that are capable of better scaling and proliferating decentralized networks and services to cater to the needs of both private and government enterprises. He explained that W3BCLOUD would be of immense help to such enterprises. W3BCLOUD would provide a wide range of applications from enterprise data centers and health ID tracking to smart identity, smart identity, and licensing and supply chain management.

Commenting on the partnership, Joe Lubin, the founder of ConsenSys and co-founder of Ethereum stated that bolstering the computer power of blockchain networks with the top-notch hardware technology at AMD would be of great benefit to the scalable adoption of emerging decentralized systems across the globe. He added that the combination of hardware and software will boost a new infrastructure layer and promote the proliferation of blockchain technologies.

This is a good move on their part as both ConsenSys and AMD have had a bit of a rough market during the 2018 crypto meltdown. Creating the first independent cloud computing blockchain infrastructure is a good way to get back on the horse after such a rough ride.

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